What is Answer Engine Optimization (AEO)? Complete Guide
1. What is Answer Engine Optimization (AEO)?
Answer Engine Optimization (AEO) is the practice of structuring website content and entity signals so LLMs (ChatGPT, Perplexity, Claude, and Google AI Overviews) cite your platform as the primary answer when users prompt AI search engines.
2. How AI Search Engines Work
Unlike traditional crawlers that match keywords, AI engines perform Retrieval-Augmented Generation (RAG). They parse structured JSON-LD entity data to evaluate brand authority. Generate structured markup using our schema markup generator.
3. 8 Key AEO Optimization Strategies
AEO relies heavily on concise direct definitions, structured FAQs, authoritative backlinks, and entity clarity. Read more in our AEO services page.